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I'M
nawaf alablan.

Creative Director & Graffiti artist 

01 PROFESSIONAL

MY KNOWLEDGE LEVEL IN TECHNICAL DESIGN

GRAFFITI

100%

DIGITAL ART

95%

PROCREATE

95%

PHOTOSHOP

85%

ILLUSTRATOR

90%

GRAPHIC DESIGN

85%

MOTION GRAPHICS

85%

AI tools

90%

IP Development

90%

Storyboarding

85%

Art Direction

90%

PROFESSIONAL 
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Nawaf Alablan, also known as NEZR, is a Riyadh-based Creative Director and visual artist whose practice began with street art in 2011. He leads creative direction across PASSION Experience Company and its creative studio, THINKBIG Studios, shaping exhibitions, themed environments and visitor experiences.

His work brings together creative leadership, visual storytelling and hands-on artistic practice. Working with multidisciplinary teams, he develops concepts, visual identities, characters and worlds for physical experiences, original films and series.

His artistic journey includes projects for major Saudi events and destinations, including MDLBEAST, Boulevard World, Formula 1 and Formula E. He won first place in the graffiti competition held for Saudi Arabia’s 90th National Day.

03 Experience

May 2024 to Present

PASSION & THINKBIG STUDIOS

Creative Director
• Lead creative direction across PASSION Experience Company and THINKBIG Studios
• Design exhibitions and experiential spaces from concept to final build
• Shape the complete visitor journey and unify each venue under one creative theme
• Founded THINKBIG Studios in 2024 and built its team, workflow and standards
• Lead concept development, client pitches and multidisciplinary teams

Nov 2021 to Apr 2024

TN GRAFF

Feb 2021 to Oct 2021

Associate Creative Director | Nov 2022 to Apr 2024
Creative Lead | Nov 2021 to Oct 2022
• Led creative direction for a graffiti and mural studio delivering public art across Saudi Arabia
• Set the creative vision and visual language for every project
• Developed concepts and mural designs from client briefs through to approval
• Directed artist teams on site to deliver each design with consistent quality

PASSION Experience Company

Senior Creative

• Developed storyboards, characters and visual concepts for event and campaign projects

• Collaborated with the creative team and refined artwork based on project and client feedback

Aug 2020 to Oct 2020

Abunayyan Holding

Feb 2017 to Nov 2020

Graphic Designer

• Designed campaign assets including posters, billboards, packaging and digital materials

• Developed logos and brand aligned visuals based on client direction

Kanilion

Creative

​Promoted from Junior Creative (Feb 2017 to Jan 2018)

• Created stories, illustrations and visual concepts that shaped brand identities for client companies

• Designed original artwork and identity visuals from scratch

• Turned client briefs into concepts and finished work, including graffiti and murals

2015 - 2020 

KSU ART EDUCATION

Bachelor’s Degree in Art Education King Saud University |

2020 GPA: 3.75 out of 5.00 

Supervisor of the Art Club at King Saud University 2018-2020

CONTACT
PORTFOLIO
EXPERIENCEO
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CONTACT

Dreaming big, creating boldly, and leaving a mark on the world.

​

Nawafablan1@gmail.com

+966540427747

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Believing in the power of art to inspire, transform, and elevate

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